Senior Marketing Analyst Job Listing at Allstate Insurance Company in Northbrook, IL (Job ID NOR02249)
Description Be innovative. Be an expert. Most importantly – be your tech-savvy, awesome self. Allstate Protection Marketing is looking for a Database-Marketing Subject Matter to join their Marketing Operations and Logistics Team. The Senior Marketing Analyst will be providing campaign production support, development and analyses for marketing campaigns.
The Opportunity: · Design, Build and Execute multiple database-marketing campaigns that target customers and prospects based on selection criteria requested; providing counts for testing and planning meetings; suggesting process improvements and seeking opportunities to increase knowledge of campaign tool (Unica). · Will be developing complex queries to research and retrieve data from the data warehouse · Leading and managing vendors through the campaign process; verifying and/or processing through reports and documentation; surveying and evaluating vendor quality processes and suggesting possible improvements based on experience and changing business needs. · Consulting and working with Unica and it's modules; also, the Strategy and Planning teams, Database Technology team, and the Measurement team to develop profitable database marketing campaigns; providing campaign management expertise in planning and development meetings; creating written instruction to document Allstate processing and provide vendors instructions. · Assisting in the preparation of project plans in order to identify key processes and critical dates; working with Allstate teams and vendors to manage dates and expectations on projects. Developing project timelines using Unica Marketing Operations and adhere to those timelines.
Qualifications The Ideal Candidate: · At least 4 years experience with SQL in an Oracle environment; must have strong Oracle SQL Skills to develop complex queries to research and retrieve data from the warehouse · Good understanding of Relational Database and Datamart · Keen attention to detail and ability to adapt and learn new tools · Preferred background in Marketing · Bachelor’s Degree in Marketing or Computer Science · Previous Project Management experience · Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, MS-Project and Access) The Career Allstate celebrates creative problem solving, full engagement and working together to keep all people in Good Hands®. Rooted in empowerment and accountability, Allstate employees are challenged to maximize their own focus, resourcefulness and diversity. Our fast-paced work environment embraces innovative thinking, continuous learning and collaboration. We are a high-performance organization that believes in celebrating our employees’ efforts with a pay-for-performance approach, a competitive compensation package as well as opportunities for personal and professional growth. The Perks.
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