Internet Marketing Specialist Job Listing at Glide Interactive in Sarasota, FL

Internet

Provide management of paid search campaigns against defined success metrics
Plan and develop keyword lists and text, creative, implementation, optimization, testing and performance analysis
Provide thorough analysis of paid search campaigns via bid management and reporting tools
Provide strategic planning direction and campaign management for search marketing programs including paid search and social marketing initiatives
Support new business development efforts from a paid search perspective
Identify additional search channels and tactics that assist in achieving marketing objectives.
Manage relationships with search engine vendors and other third parties