Manager Professional Marketing Communications Job Listing at Philips North America in Bothell, WA

Philips North America

Philips North America

Location: Bothell, WA
Posted: 02/05/2013
Refreshed: 05/24/2013
Application deadline: None
Type: Full time
Career Level: Not specified
Salary Range: Not specified
Number of Jobs: 1
Relocation Available: No
Show all jobs for Philips North America
Industries
Consumer Goods, Healthcare
Description
 

Your Challenge:


Create the global assets to promote the Commercial Organizations' products from campaign to brochures, or social media activation.


 


Your Responsibilities:


This role, in the Professional Marcom department, serves as project lead on professional communications projects targeting dental professionals, aligning with the designated business contact, other specialists on the team, and the agency loop team.


 


Develops world-class educational toolkits, sales collateral and trade support based on in-depth knowledge of professional environment, customer needs and country/market needs.


 


Manages professional trial/recommendation journey, achieving standout and preference with dental and healthcare professionals.


 


Brings innovation to development of professional materials. Manages the creative agency and budget. May develop digital materials, professional online deployment, and website content management.


 


Works directly with Professional Marketing Managers in markets to understand professional communications and trade requirements.


 


Together with the team's campaign managers, ensures integration between professional and consumer communications materials. Support claims integration into Professional materials, driving professional channel standout, with outstanding claims.


 


Develops cross-category and cross BG communications materials.


 


Adheres to FDA approval requirements; responsible for smooth transition of claims in all languages. Works closely with COs to ensure timely delivery of materials that meet quality (adhere to FDA approval requirements).


 


Uploads and manages Marcom Xchange, for professional materials, and cost requirements.


 


Optimizes and documents process related to campaign/material development, manages knowledge sharing, and adheres to and mangers the Red/Yellow Folder legal/advertising requirements per region/country.


 
Your Team:


The Philips Oral Healthcare team understands the success of their strategy lies with its team members.  By teaming up, they will be leaders in health and well-being, deliver meaningful innovation that improves people's daily lives, and take pride in what the team achieves together.


 


Our Offer:


This is a role for an experienced Marketing Communications Manager who wants to be a part of a team that is passionate about our products and the success and growth of our business.


 


Qualifications:


Bachelor's degree and 5+ years of international marcom experience
Agency and client side communications experience
Significant experience in professional marketing and campaign development
Knowledge of relevant regulations regarding medical marketing
Experience with marketing across channels (breadth)
Background in B2Professional marketing
Able to write and execute marketing briefs
Understands Consumer Insights, VPH development and Consumer Segmentation
Strong communication skills
Strong project management skills
Work experience in multinational environment
Proven brand champion

Philips is an equal opportunity employer.


Apply on Company Website