WRITING FOR THE WEB – PART TIME COPYWRITERS WANTED Job Listing at Writer's Group in South Hackensack, NJ (Job ID 1005535)
Seeking Copywriters for retail website. Tasks include writing webpage body copy for items for sale on retail/shopping cart site. The website sells a wide assortment of arts & crafts supplies: knitting, macramé, food art, sewing, scrapbooks, painting, toys & games, etc.
Understanding of less is more descriptive web page content creation is critical. Writers will create short, 100 to 200 word product descriptions to evoke value proposition and emotion, inducement to purchase Persuasive but not cheesy. Effective brief marketing copy.
Some understanding of keywords and Meta Data a plus. Writers will also compose very brief Meta Data description the description that a Google or Bing search query would show for the webpage. The Meta Description would summarize the copy to motivate click-through from search engine queries. Use of keywords (and the ability to suggest appropriate keywords & phrases) a major plus.
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